Press Release - Raises $17 Million in Series A Raises $17 Million in Series A to Scale its Conversation Intelligence Platform for Developers

The additional capital will be focused on accelerating product and technology roadmap to scale’s rapid creation of the conversation intelligence-as-a-service category.

November 5, 2021

Seattle, WA —, a developer-first platform providing the best in class conversation intelligence (CI), today announced a $17 million series A funding round led by Great Point Ventures, with additional participation from Gutbrain Ventures, PBJ Capital, Crosscut Ventures and Flying Fish Ventures. This new funding is just in a year from the company’s product launch and seed financing of $4.7M, will be used to accelerate product development of its end to end CI platform, expand the team and meet the growing demand for the tech. Ray Lane, partner at Great Point Ventures, will join the board of directors.

Adoption of digital communications is scaling at an unanticipated rate. The Communication Platform-as-a-Service (CPaaS) industry has been at the center of this adoption for builders and is expected to grow from $4.54 billion in 2020 to $26.03 billion by 2026 at a CAGR of 34.3%. By 2023, 90% of global enterprises will leverage API-enabled CPaaS offerings as a strategic IT skill set to enhance their digital competitiveness, up from 20% in 2020. In spite of all this recent growth, many businesses are struggling to unlock the potential of communication content and analyze conversation data at scale with the current options. Businesses are looking to differentiate beyond “just” enabling communication so as to meet their customer expectations.

With conversation intelligence applications in sales such as and gaining massive market momentum, more companies are building conversation intelligence experiences, not just for sales but also across verticals like marketing, webinars, customer experience, recruitment, team collaboration and more. is enabling businesses to compete with these brands and build differentiated, AI-driven experiences in their product cost effectively and with a much shorter time to market.

“Products and applications achieve greater adoption by delivering highly personalized user experiences, driven by data and intelligence,” says Surbhi Rathore, CEO at “However, for extracting intelligence and insights from conversations, they are faced with complex and limited options: either invest upfront on open source options with high unpredictability and huge data management cycles or use general purpose NLP that weren’t built to truly understand human conversations with context. As a result they either do not find the right partner for their CI journey limiting their innovation, or have to implement text analytics built for documents on voice conversations. was built for growing B2B and B2C brands, and is run by industry veterans. We know what it takes to scale conversation intelligence in your product and want to bring context and structure to all conversations so that they can be acted upon in real time without losing on critical information.” is an API-driven, programmable platform, built for forward-thinking B2B and B2C brands, including, Airmeet, Intermedia, Remo, SpectrumVoip, Intuit, Bandwidth and Hubilo. With, product teams can execute on user experience, without pulling in extensive engineering resources for building and scaling the underlying conversation intelligence infrastructure. Companies can incorporate specific intelligence capabilities into their existing product, including Transcription Plus, Conversation Analytics, Conversation Topics, Contextual Insights, Customer Tracker, Summarization and more. enables developers to not spend months but just days to integrate, saving time and money with the most accurate and scalable conversation intelligence stack.

“The trend of digital conversations, which has increased over the past year, is here to stay. Symbl’s platform gives enterprise grade tools to companies who want to effectively use the data generated in these conversations to bring contextual insights to their end customers. Surbhi, Toshish, and their team have built a special engine to deliver this data in a developer friendly way, and we are excited to partner with them in their next leg of growth.” said Ray Lane, partner at Great Point Ventures.

Following the successful launch of its self-serve experience in the middle of the pandemic in 2020, will use this latest round of funding to focus on expanding its product offerings, accelerating developer onboarding and integrations, continuing to make it easy for developers to get access to the communication data and for product managers to iterate early on the new user experiences for their product – eliminating the need of building ML models from ground up. The round will also go toward recruiting top talent.

About is a Conversation Intelligence (CI) platform for developers and app builders to rapidly deploy conversation intelligence (CI) at scale – on any channel of communication. Our comprehensive suite of APIs unlock proprietary machine learning algorithms that can ingest any form of conversation data to identify actionable insights across domains, timelines, and channels (voice, email, chat, social) contextually – without the need for any upfront training data, wake words, or custom classifiers.

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